Privacy Policy
Effective Date: October 6, 2026
Right of Way, Inc., doing business as ROW Traffic Control, respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, protect, and disclose information obtained through our website, services, work orders, and related communications.
Information We Collect
We may collect personal and business information when you request services, submit a form, communicate with our team, schedule or receive traffic control services, or complete a work order.
Information we may collect includes:
- Name
- Company name
- Email address
- Phone and mobile phone number
- Billing or service address
- Job site information
- Work order and project information
- Communications with ROW Traffic Control
- Other information voluntarily provided to us
We may also collect standard website usage information, such as browser type, device information, IP address, and pages visited, to help maintain and improve our website.
How We Use Your Information
ROW Traffic Control may use the information collected to:
- Provide and manage requested services
- Create, process, and complete work orders
- Communicate regarding jobs, scheduling, service updates, and completed work
- Respond to customer questions and requests
- Send invoices and manage customer accounts
- Maintain business and service records
- Improve our website, services, and customer experience
- Comply with applicable legal and regulatory requirements
Text Messages and Work Order Completion Notices
As part of the job sign-off process, ROW Traffic Control may collect a customer’s mobile phone number for the purpose of sending a one-time text message confirming completion of the applicable work order.
The mobile number provided at job sign-off is used for this transactional work order completion notice and is not used to enroll the customer in recurring promotional or marketing text messages.
Mobile phone numbers and SMS/text messaging opt-in data and consent are never sold, shared, rented, transferred, or passed to third parties or affiliates for marketing or promotional purposes.
Message and data rates may apply. Customers may reply STOP to opt out of text messages or HELP for help.
Sharing of Information
ROW Traffic Control may disclose information when reasonably necessary to operate our business, provide requested services, comply with the law, protect our legal rights, or work with service providers that perform services on our behalf.
Service providers that process information on our behalf are expected to use that information only as necessary to perform the applicable services and to protect it appropriately.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties or affiliates for marketing or promotional purposes.
Data Security
ROW Traffic Control uses reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.
Although we take reasonable steps to protect personal information, no internet transmission or electronic storage system can be guaranteed to be completely secure.
Data Retention
We retain personal information for as long as reasonably necessary to provide our services, maintain appropriate business and work order records, meet legal and regulatory obligations, resolve disputes, and enforce agreements.
Your Privacy Choices
You may contact ROW Traffic Control to request information about the personal information we maintain about you or to request that information be corrected or deleted, subject to applicable legal and business record-retention requirements.
For text messaging, reply STOP to opt out or HELP for assistance. Message and data rates may apply.
Third-Party Websites
Our website may contain links to websites operated by third parties. ROW Traffic Control is not responsible for the privacy practices, security, or content of third-party websites. We encourage users to review the privacy policies of any third-party websites they visit.
Changes to This Privacy Policy
ROW Traffic Control may update this Privacy Policy periodically to reflect changes to our practices, services, technology, or legal requirements. Updates will be posted on this page with a revised effective date.
Contact Us
For questions or concerns regarding this Privacy Policy or how ROW Traffic Control handles personal information, please contact:
Right of Way, Inc. / ROW Traffic Control